Will my existing dashboards and reports still work?

Yes. DataCops mirrors schemas so your existing GA4 / Mixpanel / Amplitude dashboards keep working. You can route the clean events into the same destinations you use today, or migrate at your own pace. Most teams run in parallel for 2–4 weeks to validate.

Is DataCops a full GA4 replacement or an augment?

Primarily an augment - DataCops is the first-party capture layer that feeds your existing analytics tools complete, bot-filtered events. Most teams keep GA4, Mixpanel, or Amplitude for reporting and just give them better input data. If you want to run DataCops standalone for its own real-time dashboard, that is possible too - but it is not a requirement.

How much data do I lose today with my current tool?

Most teams see a 30–50% uplift in tracked sessions and conversions within the first week of running DataCops in parallel. The loss comes from ad blockers (25–40%), ITP cookie expiry (10–20%), and consent-banner dropoff (5–15%) - and they compound.

Can DataCops do session replay like Heap or PostHog?

Session replay is on the roadmap, with privacy-first redaction. For now, DataCops covers event capture, identity resolution, funnels, cohorts, and ad-platform CAPI - the pieces most directly tied to revenue. If you rely heavily on replay, run it alongside DataCops for now.

How does pricing compare to analytics tools I use today?

DataCops is typically 30–60% cheaper than GA4 360, Mixpanel, Amplitude, or Heap at equivalent volume - and that's before counting what you save by canceling your separate CAPI, consent, and fraud tools. Share your current bills and sales will map tier-for-tier in a 10-minute call.

How long does setup take?

Under 30 minutes: script tag, CNAME record, done. DataCops starts capturing immediately and forwards events to your existing analytics tool - no migration, no cutover, no parallel validation period needed.

Do I need to replace my current analytics tool?

No. DataCops runs beneath your existing tool as the first-party capture layer. GA4, Mixpanel, Amplitude, and PostHog keep working - they just start receiving complete, bot-filtered events from your own subdomain instead of the leaky client-side SDK. No code changes to your analytics setup.

Does DataCops integrate with my warehouse and BI stack?

Yes. Native connectors for Snowflake, BigQuery, Redshift, and Databricks, plus streaming webhooks and a REST API. Your dbt models, Looker dashboards, and Metabase queries keep working - just pointed at cleaner source data.

DataCops vs PostHog

Complete event stream for PostHog - no ad blocker blind spots.

PostHog's product analytics, session replay, and feature flags all depend on the events it receives. DataCops captures those events first-party from your own subdomain and forwards them into PostHog via API - your setup stays intact, it just gets complete data.

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40–60%of conversions lost to ad blockers in legacy tools

< 30 minto go live with DataCops - one script, one CNAME

9–10event match quality on Meta & Google after switch

Why first-party wins - feature by feature

DataCops doesn't just replace a tracker. It eliminates the three root causes of missing data - blocking, cookie limits, and consent gates - all from a single install.

Feature

PostHog

Notes

Per-Event Billing

PostHogFree up to 1M events; paid tiers above

DataCopsFlat monthly - no per-event charges

PostHog's billing is per-event above the free tier. Autocapture generates high event volumes quickly - a seemingly generous free tier can become expensive as you instrument more interactions.

Session Replay

PostHogSession replay included - genuine strength

DataCopsSession replay included

PostHog's session replay is a genuine competitive strength. DataCops also includes session replay, so this capability isn't a reason to choose PostHog over DataCops.

CAPI Integration

PostHogNo ad-platform CAPI routing

DataCopsMeta, Google, TikTok, LinkedIn CAPI built-in

PostHog is a product analytics platform with no native pathway to Meta Conversions API or Google Enhanced Conversions. Conversion data stays in PostHog and never improves ad-platform optimization.

Self-Hosting Complexity

PostHogKubernetes required for production self-hosting

DataCopsCloud-hosted on your subdomain - no infra to manage

PostHog's self-hosted deployment requires Kubernetes (via Helm), ClickHouse, Redis, and PostgreSQL. Engineering teams routinely report multi-week deployment timelines for a stable production setup.

Ad Blocker Resistance

PostHogapp.posthog.com blocked by uBlock, Brave

DataCopsFirst-party subdomain - invisible to block lists

PostHog Cloud's endpoint and SDK are known analytics domains. Brave's default shield and uBlock Origin's default lists block PostHog by default - invisibly excluding 30–60% of technical users.

Consent Management (CMP)

PostHogNo CMP - separate tool required

DataCopsTCF 2.2 certified CMP included

PostHog has no built-in consent management. EU-facing teams must integrate a separate TCF-certified CMP and manually wire it to control when PostHog fires - an extra integration with known breakage points.

Fraud & Bot Filtering

PostHogNo real-time fraud scoring

DataCopsReal-time behavioral + fingerprint scoring

PostHog's autocapture records everything the script sees - including bot interactions, headless browsers, and automated test scripts. Product teams are analyzing bot-inflated funnels without knowing it.

Server-Side Identity

PostHogClient-side distinct_id - breaks on ITP and cookie clear

DataCopsServer-side: email + phone + device fingerprint

PostHog generates a distinct_id from a client-side cookie or localStorage. ITP resets this on Safari every 7 days. Returning users appear as new users repeatedly, corrupting retention analysis.

Signup Fraud Detection

PostHogNot available

DataCopsReal-time form scoring: disposable emails, bots, velocity

PostHog captures form submission events but has no fraud scoring. Fake signups and bot-generated leads flow into PostHog funnels as valid conversions, inflating activation and onboarding metrics.

Session Capture on Consent Reject

PostHogPostHog goes dark without consent

DataCopsNon-identifiable session collected by default

When a user rejects PostHog's consent requirement, the session disappears entirely. DataCops captures cookieless, non-identifiable session data under legitimate interest - keeping your full traffic picture intact.

One platform that captures, verifies, and activates - instead of patching three tools together.

The Capture Gap in PostHog

PostHog autocapture is only useful when it actually fires.

PostHog's autocapture is powerful for product analytics but runs from a JavaScript SDK that shares the same ad-blocker vulnerability as every client-side tool. And PostHog has no native path from product events to ad-platform CAPI.

What PostHog can't see - and can't send

PostHog's SDK is loaded from app.posthog.com or your PostHog Cloud endpoint - a known analytics domain. Technical users (the exact cohort PostHog product analytics is most valuable for) run uBlock Origin, Brave, or Firefox Enhanced Protection at rates of 50–80%. They never appear in PostHog at all.

PostHog doesn't route conversion events to Google Ads, Meta Ads, or any paid-social platform. Teams using PostHog for product analytics still need a separate CAPI solution (Meta Conversions API, Google Enhanced Conversions, sGTM) - and that solution typically relies on the same broken client-side data.

PostHog session replay is silent on users who block tracking. The sessions product managers most want to understand - abandoned funnels, confused flows - often belong to users who never show up because their blocker prevented PostHog from loading.

DataCops as the capture layer for PostHog

DataCops captures events first-party from your own subdomain and forwards them to PostHog via HTTP API - the same events, from a domain ad blockers never target. Technical B2B audiences (developers, designers, power users) who run uBlock Origin or Brave start appearing in your PostHog funnels for the first time.

PostHog's identity stitching depends on cookies that ITP resets every 7 days on Safari. DataCops resolves identity server-side from email, phone, and device fingerprint before forwarding to PostHog - the same user who returns after an iOS cookie reset is still the same person in your product analytics.

PostHog has no ad-platform CAPI integration. Teams on PostHog who also run Meta or Google Ads still need a separate server-side conversion pipeline. DataCops handles CAPI routing alongside PostHog event forwarding - one install covers both.

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Switching is seamless

One script tag, one CNAME, and you're live in under 30 minutes.

Step 1

code

Add the Tracking Script and Validate

Paste this into your website's <head> tag:

<script src="https://datacops.yourdomain.com/core.js"></script>

Step 2

dns

Point Your DNS to DataCops

Add one CNAME record:

Host

datacops

Value/Data

cdn.yourdomain.com

Live in 5-30 minutes. Complete data capture begins automatically.

See it in action

Integration

Our Script almost works flawlessly with any website framework to collect analytics data in a more accurate manner!

FAQ

Because your current tool is measuring a fraction of your actual traffic. Ad blockers, ITP, and consent dropoff silently remove 30–60% of sessions before they ever reach GA4, Mixpanel, Amplitude, or PostHog. DataCops runs on your own subdomain, captures the full picture, and feeds clean events to your existing stack - so you don't replace your BI layer, you just give it real data.

DataCops vs PostHog

Complete event stream for PostHog - no ad blocker blind spots.

Why first-party wins - feature by feature